Who we are
Who we are
Welcome To Decision Point
With many years of experience and a truly global reach into data analytics and big data solutions, we have served over 50+ clients, across North & South America, Europe, Africa and Asia in CPG, Retail, Electronics and Healthcare sector.
We are one global team of data scientists, business consultants and tech savvy engineers who are passionate about extracting every ounce of value from data.
We’ve built a firm equipped to solve business problems using cutting edge analytics technologies.
We care for our client’s business as our own, and help them make significant and lasting improvements to their performance by
institutionalizing analytics in the decision making process. We cross boundaries and churn the sum-total of siloed information assets to uncover breakthrough insights which clients act on.
Decision Point was founded with a single-minded focus & passion to practise the art of value extraction from big data and help organizations across the world make better decisions.
The team at Decision Point truly embodies this in spirit & action, helping clients solve major business problems every single day through analytics solutions.
Founder & CEO
Founded & leading Decision Point since 2012, working with Senior Leadership & Insights teams across clients to institutionalize analytics. Led Strategic Planning for Ogilvy & Mather Retail in India. Co-founded Proto.in – helping over 15 tech start-ups raise venture capital funding.
Co-founder & Head Consulting
Chief Technology Officer
We deliver the future of
We have global experience across a range of business sectors. Our aim is to augment the decision making process with highly advanced analytics processes. Provide insights which help our clients drive results and build a growth organization.
The CPG consumer landscape and sales dynamics is rapidly changing. Companies are implementing Big Data, Artificial Intelligence (AI), machine learning and other advanced technologies to keep pace with shifting industry trends.
Retailers across the world are rapidly transforming their data & AI capabilities to effectively compete in an omni-channel world and tap into every micro-opportunity available to drive growth.
E-Commerce firms are the leading lights when it comes to personalization of consumer engagements and the most sophisticated optimization of just-in-time hyper local supply chain models
Technology products have a short shelf life and an even shorter attention span to grab from consumers in an hyper-competitive market. Analysing real-time market signals are critical for success for Technology companies.
Financial Services firms are at the fore-front of advanced analytics capabilities given the rich and diverse data they possess about their customers. Their ability to leverage the data to cross-market their services are critical for their profitability.
Healthcare sector across pharma, life-sciences and medical devices companies are truly embracing the potential of AI & Advanced Analytics capabilities to drive superior marketing and effectively serve the consumers.
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